, including Sephora, Ulta Beauty, Estée Lauder and e.l.f. Beauty, already have CBD products on the shelves, and many more brands such as Barneys and Neiman Marcus have plans to release their own. The hype is not unfounded.
Unlike THC, CBD is a cannabinoid that is inherently non-psychoactive. That means it can work wonders on your skin without leaving you wondering what you were just wondering about.
CBD has been found to treat and prevent signs of aging, including fine lines and wrinkles. It improves hydration and brightens dull skin. And it has profound antioxidant and anti-inflammatory qualities. Since
, it can soothe the skin, regulate cell growth and stimulate certain fats in the skin that may target a plethora of dermatological issues. And its natural fatty acids and notable antioxidant capabilities can reduce puffiness and swelling, combat dry skin, and even reduce heat, soreness and itchiness.
But it isn't just the CBD itself that makes it such an obvious choice in beauty products. Part of its effectiveness lies in the way it's absorbed through the skin. Because our skin naturally has receptors for cannabinoids, CBD can be instantly and completely absorbed on contact, enhancing its efficacy.
But just because CBD gets all the credit doesn't mean it doesn't get a little help from its friends. In fact, thanks to what's known as the entourage effect, CBD works most effectively in concert with other cannabinoids than on its own. So beauty products formulated with “full spectrum” or whole plant extracts as the active ingredient carry the most benefit and can support your skin to glow from the inside out.
